An Award-Winning Community Site & Sales Tracking App
Project Type: Responsive Web
Race Against Pain is Boston Scientific Neuromodulation Group’s outreach campaign that reaches millions of chronic pain sufferers in the US. Their mission is to educate sufferers about pain management, help them find a doctor, and provide them with peer-to-peer support through their community forum. Their old site was very much out of date, and community participation was flagging. As art director, I redesigned their site to feature quality shareable content, illustrated interactive modules, and all within a responsive, device-agnostic framework.
“Race Against Pain has been recognized by Forrester Research as a leader in digital storytelling that makes B2B content more emotionally compelling.”
— 2015 Content2Conversion Conference, Scottdale AZ
Project Type: Mobile App
Boston Scientific’s global sales team was tracking sales and discounts on an Excel spreadsheet on Google Drive. As lead UI designer, our team designed and developed an app optimized for the iPad and built on a responsive Bootstrap framework so sales members could work on any device, even their mobile phones, without compromising the user experience.
By submitting their discount proposals online, sales members could track its progress without necessitating a chain of emails, greatly improving productivity. We made hundreds of users thrilled with its simple user-focused design, and transformed an agonizing process into an easy online form.